Loveless: Sounds of Shoegaze
Loveless: Sounds of Shoegaze is a conceptual music festival set in Brockwell Park, London. Inspired by the genre's emotional depth and distortion of sounds, the visual campaign incorporates analog methods with digital, with a custom typeface made from my dad's handwriting. The campaign features 10 applications, including a website, posters, t-shirts, zines, and a large-scale billboard. Each element was designed with love and passion for the music.
